PRODUCTION

1. To build trusting relationship with dependable suppliers based on mutual understanding, respect and cooperation and aggresively seek new sources of quality and reasonably priced materials.

2. To maintain a well coordianted manufacturing system that aims at high-level standards of hygiene and safety through constant improvement, qualtiy control and up-to-date technology.

MARKETING

3. To develop an effective and extensive marketing and distribution system that will provide services that adequately and promptly satisfy customers expectations through courteous and friendly personnel.

4. To educate consumers on the advantage on Mother Earth's strict quality standards to ensure the safety and health of the meat served on each household's plate and nutritional requirements.

HUMAN

5. To provide harmonious and professional working environment conductive to the development of honest and constantly dependable personnel who deal with each other always with refined respect.

6. To contribute to social development by instilling profound respect for the environment and by providing livelihood oppurtunities to people in the community.

PRODUCTION / FINANCE / HUMAN RESOURCE / MARKETING

7. To maximize profits as an essential means to continue to provide adequate services to our customers, benefits to our employees, reasonable returns to stockholders through sound and creative financial management reasonable cost-cutting and efficient use of resources.